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Enterprise Sports Group

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Enterprise Sports Group (ESG) is a leading sports marketing and consultancy firm based in Singapore. Our deep industry knowledge and passion for tailoring compelling brand experiences through sports has earned us a portfolio that includes regional successes like the Aviva Cofco China Masters and Osim Beijing ITU World Cup Triathlon, as well as industry milestones like the Great Eastern Women 10K, Asia’s largest women-only running event. ESG specialises in identifying growth opportunities in sports assets and creating powerful solutions that generate true value for our clients’ businesses via sports sponsorship. By tapping into key insights and the passion that drives interest in sports, ESG designs effective plans and solutions that not only function as powerful sales and marketing platforms, but also engage the audience meaningfully and intimately with our clients’ brand values. ESG also provides sport federations and rights owners strategies to realise the full commercial potential of their assets as well as solutions to address their critical challenges. We are committed to optimising revenues for rights owners in sponsorship and licensing and in helping our clients yield maximum Return on Objectives.